In India, Sony has introduced the ULT Tower 10 party speaker, the ULT Field 7 and ULT Field 1 portable wireless speakers, and the ULT Wear wireless noise-cancelling headphones. With its numerous sound settings, the new "ULT button," included with all of these devices, is supposed to improve the quality of your music listening experience.
| Product | Price | Colours |
| ULT Tower 10 | Rs 89,990 | Black |
| ULT Field 7 | Rs 39,990 | Black |
| ULT Field 1 | Rs 10,990 |
Black, White, Orange, Forest Gray
|
| ULT Wear | Rs 16,990 |
Black, White, Forest Gray
|
Today, ShopatSC and a few other e-commerce sites offer all of these products for purchase online in India. Select electronic stores, Sony Centre, and Sony Exclusive stores carry the recently released ULT devices in the offline market.
Interestingly, the business is offering cashback incentives of Rs 6,000 and Rs 3,000 on certain bank cards for people who purchase the Sony ULT Tower 10 and ULT Field 7 as part of its initial offer.
Party goers are promised 360-degree sound and light capabilities from the Sony ULT Tower 10, which is designed to literally "light up" the night. Furthermore, it features a wireless microphone for karaoke and a new ULT button for added bass. Connecting the speaker to a TV will improve the sound output, or you may plug in a guitar to utilize it as an amplifier. The speaker adapts its sound according to surrounding noise, according to the firm.
Unlike the ULT Tower 10, the ULT Field 7 is a party speaker that is portable. But like its larger sibling, it also has Sound Field Optimization technology and is compatible with a guitar and microphones for karaoke. Moreover, it has a special ULT button that allows you to switch between two modes: ULT1 for punchy effects and ULT2 for deep bass. The business claims that the ULT Field 7 may be charged quickly and can be used for three hours after just ten minutes. Moreover, it has an IP67 rating for dust and water protection.
Another portable speaker with an integrated microphone for taking calls is the ULT Firld. The company that this speaker can last up to 12 hours on a single charge, has an echo-cancelling mode that eliminates background noise during calls, and is rated IP67, which means it is resistant to shocks and saltwater.
Like the Field 7, the ULT Wear is a set of wireless headphones that features Sony's "Dual Noise Sensor" technology, which uses an integrated CPU to increase noise cancellation. The headphones include two Bass modes: ULT1 for punchier sound and ULT2 for deep bass.
Furthermore, these headphones automatically pause music when taken off and support multipoint connectivity. According to Sony, these headphones can last up to 30 hours with noise cancellation on and up to 50 hours without it on a single charge. Plus, they also support fast charging, and just three minutes of charging can give you up to 90 minutes of playtime.
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